Measure Customer Satisfaction

How to Measure Customer Satisfaction: A Guide for SaaS Brands

Wondering whether customers love your product as much as you think? Looking for advice on how to measure customer satisfaction to find out once and for all? Did you know that 67% of customers cite bad experiences as a reason for churn? Yet only 1 in 26 of unhappy customers complain and tell brands about […]

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Interpret CSAT results

How to Interpret Customer Satisfaction (CSAT) Survey Results

Are you running CSAT surveys? Wondering how to interpret customer satisfaction results you’re getting? You know, collecting feedback is just one part of building a customer-centric business. But it’s what you do with those results that matters and makes a difference to your company or product. In this guide, you’ll learn how to analyze and […]

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How Important are CSAT Surveys for SaaS?

Are you planning to evaluate customer satisfaction? Wondering how important CSAT is for your SaaS? You know, there are three primary customer satisfaction surveys: CSAT (Customer Satisfaction), NPS (Net Promoter Score), and CES (Customer Effort Score).  I recommend you run all three. However, in this article, I want to focus on CSAT, specifically and explain why […]

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CSAT Questions

15 CSAT Questions to Help You Understand Customers Better

Planning to run a CSAT survey? Wondering what questions to ask to discover how satisfied customers are with your product or service? In my last article, I discussed the ideal CSAT survey frequency to get as many responses as possible. But that’s frequency. Their quality, however, will largely depend on the questions you ask, and […]

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CSAT Survey Frequency: When and How Often to Send a CSAT Survey

Are you wondering how often you should send a CSAT survey? Looking for information on the most optimal CSAT survey frequency? I hear stories like this all the time: You, a founder, spent months and months building your SaaS. You put equal or even bigger effort into acquiring customers. And then, when you think everything […]

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