31 In-app Survey Questions to Ask Your Users

Are you struggling to write engaging questions for in-app surveys? Below I’ve broken down what questions work best in in-app surveys and listed 31 examples for your inspiration.  But first, let me tell you about Todd.  Todd’s very much like you. He’s got a great product that customers love. But Todd’s also different. For one, […]

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Churn Survey: How to Use Surveys to Reduce SaaS Churn

Yup, we’ve all been there.  We’ve all experienced the pain of seeing some of our customers leave.  But the thing is – churn is an unavoidable part of our reality in SaaS. It’s not something we can eliminate completely.  We can work towards reducing it, though, and try to retain some of those customers for […]

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In-app Survey Response Rates (Benchmark Data 2022)

Are you planning to launch an in-app survey but aren’t sure whether it’s worth the effort? Wondering what sort of response rates to expect? Well, below you’ll find more information about that than you might have hoped for.  You see, I know that the biggest objections for conducting surveys of any kind is the potentially […]

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What is Product-Led Growth: Definition and Use Cases

Are you looking for the best way to grow your SaaS business? Have you heard of the product-led growth approach but you’re not sure if it’s for you?  You know – Some of us throw everything into marketing. There’s is nothing wrong with that, of course.  But there are also many SaaS companies that believe […]

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In-app Surveys: Best Practices for SaaS

Planning to run in-app surveys? Wondering how to make the most of it? You know – Continuous feedback can improve everything in your business – from product development to marketing and customer success. And to collect it, you just need to launch the right surveys at the right place. But unfortunately, sometimes that’s the problem, […]

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The Ultimate Guide to Product Surveys

Do you plan to collect feedback about your product but feel that user interviews are just too time-consuming? Wondering whether product surveys are the way to go? As a SaaS founder myself, I know very well that there is absolutely no better way to increase your product’s value is to listen to your customers.  In […]

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17 Top Product Survey Questions to Ask

Curious what your customers think about your product? Wondering what are the best product survey questions to ask? FACT: No one is better to help you build a better product (and a successful business) than your customers.  But how do you find out what they think? That’s what you’re going to find out in this […]

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18 Must-use Product-led Growth Tools in 2022

Are you currently building your product-led growth strategy? Wondering what product-led growth tools to use? Let’s not beat around the bush here – There is no better way to build a SaaS business than by using the product as the main vehicle for growth.  The problem? Well, you can’t do it without using dedicated tools. […]

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12 SaaS Customer Engagement Metrics You Should Track

Are you planning to start measuring customer engagement? Wondering what customer engagement metrics your SaaS should track? It really goes without saying, doesn’t it? The more value users get from your product, the more likely they are to keep using it (and paying you the bucks, of course.) The problem – Sometimes, it’s quite hard […]

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What is the Customer Engagement Score? The Complete Guide

No other metric works as well as the customer engagement score when it comes to predicting churn or identifying new upselling opportunities. In fact, measuring the engagement score is by far the best way to:  Identify the most engaged trial accounts that you could convert into paying customers (and when they’re ready to talk to […]

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Product Qualified Leads: The Ultimate Guide

Have you heard about product qualified leads (PQL) but can’t figure out how to use the model to drive more sales? Are you wondering whether the PQL model could help your sales team identify the biggest sales opportunities among your free trial or freemium users? It absolutely can. Before we discuss how it happens, though, […]

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