Oh, let’s face it: You do not get great feedback by throwing your survey at users whenever you please. You get it by asking at the right moment, in the right context, to the right people. That’s it. But it’s so easy to miss it. For example, early on, I thought its survey copy that […]
I’ve run more surveys than I care to count. Some in-app. Some over email. And some of them worked beautifully. Others… eeehhhhh… not so much. But here’s what it taught me: In this article, I’ll show you the difference. I’ll also teach you when to use each, and how to get the best out of […]
Response rate isn’t a mystery. It’s just math disguised as UX. Really. And believe me, when you treat it like that, the numbers go up. Of course, this sounds fine and dandy in theory. It’s how you actually do it that’s a real mystery? My secret? I zero in on three things: I ask at […]
Most articles about in-app surveys focus on one thing: the questions. Well, that’s not what this one is about. You see, I want to show you how in-app surveys actually get used inside products: So, this isn’t about theory or listing questions you could ask. It’s all about showing you in-app survey examples you can […]
Mobile surveys – surveys designed to work and look wonderful on smartphones and tablets – can have an unimaginable impact on your product, marketing strategies, and more. Far greater than old-school forms and email surveys ever could. In this guide, you’ll learn how mobile surveys work, why they generate better results (and how to create […]
This is a complete guide to microsurveys. It will show you what microsurveys are, and how you can use them to quickly collect specific feedback from users. For most of us the word survey triggers quite a negative response. On hearing it, we, typically, picture a long, arduous activity that we have little to no […]
This is the most ultimate guide to mobile app surveys. It will show you exactly how to run effective surveys inside your mobile app and do it without disrupting the user experience. And it’s an important information to know because let’s face it, although mobile app surveys are critical for your app development, they are […]
Worried about a high churn rate? Feeling pressure because competitors are outdoing you on every front? Or maybe your customer satisfaction scores aren’t as high as you’d like, and you have no idea why (and, more importantly, how to beat it)… Well, that’s usually the best time to get your users involved. Because let’s face […]
I guarantee you, no founder doesn’t utter the word, feedback, at least three times a day. True fact. But here’s the thing—most of the time, when founders think of feedback, they actually mean surveys sent to users by email that they can fill in at their most convenient time. There is nothing wrong with that […]
In this guide, I’ll show you the best practices for collecting in-app feedback. Before we get to that, though, let’s run through some basics quickly. What is in-app feedback? I suppose the name gives it away: In-app feedback is customer feedback that you collect directly within your product. So, when we collect in-app feedback, we […]
Let’s not beat around the bush here—as a founder, you really can’t grow your product without in-app messages. (To be clear, I am not saying you just need in-app messaging to grow. Far from it, of course. But the strategy should form an integral part of your product-led growth.) But naturally, to do that, you […]
I know this is going to sound blunt, but I gotta ask: Have you ever used a SaaS product that wouldn’t show you an in-app notification at one point or another? Me neither. Of course, I’m not saying that everyone’s using in-app notifications, it’s far from it. For one, most likely, you’re reading this guide […]
Looking for in-app messaging best practices? Want to find out how to run successful in-app messaging campaigns? I won’t deny it; being able to connect with and communicate with users as they interact with your product truly feels heaven-sent… …until you get it wrong, that is. And it’s so easy for that to happen, I’m […]
Let’s not beat around the bush here: There really is no better way to engage users as they’re using your app than dropping an in-app message on them. No, really! Think about it – In-app message is direct. It’s timely. And let’s face it, it doesn’t have to compete with 48 unread emails or a […]
I don’t think there’s ever been a founder who succeeded with the first iteration of their product idea. For most of us, building a product means constant discovery and iteration, or product research, for short. In this guide, I’ll explain what product research is and show you the best methods to do product research for […]
Look, I don’t want to sound too pompous here, but there really is no other way to put it: User experience truly is one of the core pillars of your product’s success. Just think about it: So, whether you like it or not, at some point you’ll have to focus on UX, and the first […]
FACT – You can’t start growing your product, at least not successfully, anyway, until you’ve reached the product market fit. Without it, any growth (or even product development) effort is like shooting in the dark. Literarily. But hey, I’m sure you already know this. What you don’t know is how to figure out that product […]
Wondering how a typical product discovery framework looks like? Here’s a common scenario in the startup world – Someone has an idea for a product or a new feature, and it seems just perfect … well, perfect to them. But will customers feel the same about it? Is it even something they’d need? These are […]
This is probably, the most complete guide to collecting user feedback for a digital product. Below, you’ll find information about why and how you should ask users for feedback, what feedback collection methods work best, and, of course, what are the best tools to use to learn what customers think about your product. And let’s […]
As a technical founder, I couldn’t deny it even if I tried – I love building my product. And I do mean every aspect of the process here, including figuring out what to build. But I also know that to other founders, the process of identifying users’ needs is pretty challenging. It’s often difficult to […]