10 Best Survicate Alternatives for SaaS

Written by Moritz Dausinger, CEO of Refiner

Are you considering using Survicate? Not feeling fully convinced that it is the right tool for your company surveys? Well, you’re in luck. Below you’ll find 10 Survicate alternatives that can offer better options for your SaaS.

What we’ll cover:

  • What is Survicate?
  • What Survicate does well and where the tool falls short. 
  • 10 absolutely incredible alternatives to Survicate that you could try instead. 

So, let’s begin.

What is Survicate?

Survicate customer feedback tool.

Survicate is a customer survey tool aimed at small to midsized businesses in any industry. The platform supports a variety of ways to collect customer feedback on different channels.

Events such as exit intent, page scroll, time delays, and custom triggers can prompt feedback. Implement on-page website widgets to capture potential and current customer insights. For example, ask active customers to complete Net Promoter Score website surveys. 

Survicate can also ask follow-up questions. And it can send calls to action in response to previous answers.

The tool also comes with more than 125 customizable survey templates.

What is Survicate best for? 

Because Survicate is a bit more generic tool, its greatest strength is in allowing brands to track how users experience their products and services over time. 

Any small to mid-size business can use the company’s tool to gather feedback from customers, and collect actionable insights to help drive its business forward. 

Survicate also offers some 3rd party integrations with popular Analytics, Collaboration, CRM, Customer Support, Email, and Marketing Automation tools.

Notable features include: 

  • Customer Segmentation
  • Dashboard
  • Data Analysis Tools
  • Mobile Apps Survey
  • Multi-channel Communication
  • Multi-channel Data Collection
  • Multi-channel Distribution
  • Multi-language
  • Negative Feedback Management
  • NPS of Customers
  • NPS Survey Structure
  • Pulse Surveys
  • Question Branching
  • Question Library
  • Reporting/Analytics

Pricing: Survicate offers a Basic plan that is free forever. It is limited to 25 survey responses monthly. The paid plans start at $65/m. All plans come with a free trial period.

Where Survicate falls short

Survicate is a great customer feedback tool. But it is too generic to satisfy the specific needs of SaaS companies and the typical SaaS customer journey.

Let me explain.

A customer visits your website and takes the product demo to find out more. After being convinced by what they see, they purchase the product. 

Next comes the product implementation stage, and then you onboard the customer. Your customer will most likely interact with your support team during the product adoption stage. 

If all goes well and they are happy with the product, your customers will then hopefully become promoters of your brand. 

The final step, product renewal, signifies their continued satisfaction with your product and services. 

And so, you should collect customer feedback from every stage by using the CSAT (Customer Satisfaction Score), CES (Customer Effort Score), and NPS (Net Promoter Score) surveys.

  • The CSAT survey measures how well you satisfy the customer at every touchpoint. You can, for example, start gathering feedback from the very first stage of the customer journey by asking visitors if your website met their needs. 
  • A CES survey would measure how easy your sales process was for the customer. The CES survey should also follow the implementation and onboarding stages. If these processes take some months (as they do for certain products), you would want to include a CSAT survey at the end.
  • NPS measures customer loyalty and the overall relationship health. This survey should be used regularly (at least twice a year for established customers).

In short, Survicate doesn’t really make it easy to map the entire user journey and target users on each step, reducing the possibility for you to collect more granular feedback.

Here are various survey tools that, in various degrees, support the needs of SaaS companies.

The 10 Best Alternatives for Survicate

#1. Refiner

Refiner (disclaimer: this is our product) is the complete customer survey solution built specifically for SaaS.

With Refiner, you can optimize the users’ experience of your SaaS company. Refiner is a micro survey platform built for modern SaaS. You can ask your users any questions while using your product with Refiner’s highly configurable and customizable web apps survey widgets. And you can track customer surveys on multiple channels. Customer surveys:

  • Net Promoter Score NPS
  • Customer Satisfaction Score CSAT
  • Customer Effort Score CES 

Then you can use the insights you gathered to increase conversions, retain customers, or decide how to improve your product.  

Refiner specifically meets the needs of data-driven SaaS companies. It helps you target the right customers at the right time and on the right channel using in-app survey widgets, email surveys, and hosted survey pages.

Best used for: NPS, CSAT, CES surveys, and follow-up questions. Link surveys Net Promoter Score, Customer Satisfaction Score, and Customer Effort Score to analytics.

3rd party integrations: Refiner integrates with various third-party systems such as Zapier, Slack, Segment, and more. This helps set up automated triggers and workflows.

Who it’s for: SaaS companies.

Notable features include: 

  • Anonymous Feedback
  • CES Survey Structure
  • Complaint Monitoring
  • CSAT Survey Structure
  • Customer Segmentation
  • Customizable Forms
  • Data Analysis Tools
  • Engagement Tracking
  • Mobile Survey
  • Multi-Channel Distribution
  • Multi-Language
  • Negative Feedback Management
  • NPS of Customers
  • NPS Survey Structure
  • Question Branching

Pricing: Pricing is based on monthly active users and starts at $79/m. Refiner offers a 14-day free trial.

Want to learn more about how Refiner compares to Survicate? Check out this complete comparison.  

#2. Qualaroo

Qualaroo.

Qualaroo is a powerful tool when it comes to collecting customer insights. It features proprietary pop-up surveys called Nudges that allow you to ask users the right questions at the right time. Survey templates help save time creating web, in-app, and link surveys. Qualaroo’s AI-powered sentiment analysis tool understands user motives and feelings based on their responses to open-ended survey questions.

Best used for: Conducting user research quickly and at scale.

3rd party integrations: Qualaroo integrates with Slack, Mailchimp, Salesforce Sales Cloud, Google Analytics 360, HubSpot CRM, Rippling, Zapier, and many more applications.

Who it’s for: Most Qualaroo users are small to mid-size companies in the Information Technology & Services industry.

Notable features include:

  • Survey Management
  • 360 Degree Feedback
  • Feedback Management
  • Surveys and Feedback
  • Dashboard
  • Qualitative Analysis
  • Quantitative Analysis
  • AB Testing
  • Data Analysis Tools
  • Question Branching
  • Customer Review Platform
  • Sentiment Analysis
  • Community Management
  • Feedback Collection
  • Customer Engagement

Pricing: Qualaroo pricing starts at $100/m per feature. Qualaroo offers a 15-day free trial.

#3. Mopinion

Mopinion, an alternative to Survicate.

Mopinion provides all-in-one user feedback software for digital channels. The product allows its users to create customizable online feedback forms to collect metrics such as NPS, CES, CSAT, and much more. 

Forms are triggered based on rules such as mouse movement, time on page, and exit intent. Mopinion has powerful data visualization capabilities in its customizable dashboards.

Best used for: Website surveys web app and email.

3rd party integrations: With Mopinion, you can connect to Web Analytics, CRM tools, Ticketing and Support, Chat and Messaging tools, Project Management, AB Testing, Content Management, and SDKs.

Who it’s for: eCommerce and Retail, Finance and Insurance, Technology and Software, Automotive, Telcos, Media, Government and NPOs, Travel and Hospitality companies. 

Notable features include:

  • Customer Segmentation
  • Dashboard
  • Knowledge Management
  • Multi-channel Data Collection
  • Negative Feedback Management
  • Predictive Analytics
  • Reporting/Analytics
  • Sentiment Analysis
  • Survey/Poll Management
  • Text Analysis

Pricing: The pricing starts from $229/m on the annual plan. Mopinion offers a 14-day free trial on all plans.

#4. SurveyMonkey

Surveymonkey screenshot.

SurveyMonkey, one of the most popular online survey tools, helps users create, send, and analyze surveys. Email surveys to respondents or post on websites and social media profiles to improve response rates. You can run CSAT surveys for products and services and collect employee engagement surveys. SurveyMonkey claims to cater to every need and survey type.

Best used for: Running professional online surveys of all types.

3rd party integrations: SurveyMonkey integrates with Zapier, Freshdesk, Zendesk, HubSpot Marketing Hub, Microsoft Teams, Salesforce Sales Cloud, and many more.

Who it’s for: Freelancers, small businesses, mid-size businesses, and large enterprises.

Notable features include:

  • 360 Degree Feedback
  • Custom Survey URLs
  • Data Analysis Tools
  • Email Distribution
  • Embeddable Survey
  • Kiosk Survey
  • Mobile apps Survey
  • Multiple Question Types
  • Offline Response Collection
  • Online Survey
  • Question Branching
  • Question Library
  • Site Intercept Survey
  • Support Audio / Images / Video
  • Survey Templates
  • Skip Logic

Pricing: There are several plans available. Business plans start from $25/m per user.

#5. Qualtrics

Qualtrics.

Qualtrics CoreXM is a top-rated survey management tool. It can help you collect feedback across multiple platforms and provide insight into brand awareness and customer preferences.

This tool uses AI and machine learning to monitor survey responses in real-time. It flags poor quality responses and offers recommendations for improvement. Qualtrics scans survey text responses and provides you with sentiment analysis, trend alerts, behavior forecasts, and research data reports.  

Best used for: Delivering insights that drive real change, momentum, and growth.

3rd party integrations: Slack, Salesforce Sales Cloud, Jira, HubSpot CRM, Zapier, Freshdesk, Zendesk, and many more.

Who it’s for: Companies of all sizes in any industry.

Notable features include:

  • Survey Builder
  • Question Types
  • Templates
  • Survey Distribution
  • Branching/Skip Logic
  • Branding
  • Multimedia Support
  • Multilingual Surveys
  • Reporting/Analysis
  • BI Tools Integration
  • Data Exporting
  • Permissions

Pricing: Contact Qualtrics for pricing details.

#6. KwikSurveys

Kwik survey software.

KwikSurveys is a UK-based online surveys platform and part of the Shout.com group. You benefit from over 20 years of experience when dealing with Kwiksurveys. Thanks to extensive customer feedback and user-testing, the software is efficient, interactive, and user-friendly. When creating a survey, quiz, or form, you can choose from many advanced features. And you can customize and brand projects and reports and collaborate with colleagues.

Best used for: Online surveys including educational, feedback, Net Promoter Score NPS, and other forms.

3rd party integrations: KwikSurveys integrates with Slack.

Who it’s for: Businesses of all sizes.

Notable features include:

  • Data Analysis Tools
  • Email Marketing
  • Mobile Survey
  • Question Branching
  • Skip Logic
  • Support for Audio/Images/Video
  • URL Customization

Pricing: KwikSurveys offer a free trial on all plans. The popular Pro plan costs $25/m.

#7. Typeform

Typeform.

Typeform is a versatile data collection platform offering forms, quizzes, surveys, or something completely new. Designs are customizable to reflect your brand’s image. Typeform works on every device and aims to make asking easy and answering fun, so you get more and better data from your customers.

Best used for: Interactive, smart, conversational data collection.

3rd party integrations: Many integration options are available, including Google Docs, Trello, Gmail, Mailchimp, HubSpot Marketing Hub, Stripe, and Zapier. 

Who it’s for: Small Businesses and the Marketing and Advertising industry.

Notable features include:

  • Access Control/Permissions
  • Archiving and Retention
  • Collaboration Tools
  • Community Management
  • Drag & Drop
  • Forms Creation and Design
  • Gamification
  • Feedback Management
  • Process/Workflow Automation
  • Reporting/Analytics
  • Surveys and Feedback
  • Video Support

Pricing: The Basic plan costs $25/m. Typeform also offers a free trial period.

#8. GetFeedback

Getfeedback customer survey tool.

SurveyMonkey acquired GetFeedback in November 2019. It is an easy-to-use customer feedback solution. With GetFeedback, you can build beautiful, on-brand surveys that get good response rates. The real-time dashboards and text analytics feature help companies take action based on feedback. Surveys can be distributed directly from GetFeedback or via your email service provider.

Best used for: Creating beautiful customer surveys that reflect your brand. According to GetFeedback, their customers see a 240% increase in response rates and 7x faster implementation than other CX survey platforms.

3rd party integrations: GetFeedback integrates with Salesforce Sales Cloud, Google Analytics, Slack, Zendesk, Jira, Zapier, ContentSquare, and many more.

Who it’s for: Mid-size companies and the Internet industry. 

Notable features include:

  • AI/Machine Learning
  • CES Survey Structure
  • CSAT Survey Structure
  • Complaint Monitoring
  • Customer Segmentation
  • Customizable Forms
  • Dashboard
  • Data Analysis Tools
  • Email Management
  • Email Marketing,
  • Engagement Tracking
  • Knowledge Management
  • Multi-channel Communication
  • Multi-channel Data Collection

Pricing: GetFeedback offers a free trial. Contact the vendor for plan pricing.

#9. ProProfs Survey Maker

ProProfs.

ProProfs Survey Maker is an effective survey tool to capture respondents’ feedback and learn more about them. The software has many advanced features, like detailed survey statistics, response grading, cross-device compatibility, multiple question types, and survey embedding. Customizable surveys can be posted on a website using the survey embed code or shared on social media.

Best used for: To collect customer feedback, deal with dissatisfied customers, and establish employee satisfaction levels.

3rd party integrations: ProProfs integrates with Constant Contact, Campaign Monitor, WordPress, Mailchimp, and Salesforce App Cloud.

Who it’s for: Freelancers, large enterprises, mid-size businesses, non-profit organizations, public administrations, and small businesses.

Notable features include:

  • Email Marketing
  • Mobile Apps Survey
  • Question Branching
  • Question Library
  • Reporting/Analytics
  • Site Intercept Survey
  • Skip Logic
  • Support for Audio/Images/Video
  • Survey/Poll Management,
  • Surveys and Feedback
  • URL Customization

Pricing: ProProfs Survey Maker offers a free trial as well as a free version. Pricing depends on monthly responses and starts as low as $0.05 per response. 

#10. UserReport

Userreport as a Survicate alternative.

UserReport delivers a simple survey and feedback management solution. It is a user-friendly tool for clients to collect website visitor data and gather ideas for possible improvements. The tool consists of two simple widgets; one for surveys and the other for feedback. These run as integrated parts of your website. UserReport features ready-to-go surveys, customizable questions, and intuitive reports.

Best used for: Establishing user demographics and satisfaction levels.

3rd party integrations: UserReport integrates with Google Analytics.

Who it’s for: Most suited to bigger high-traffic websites.

Notable features include:

  • Complaint Monitoring
  • Analytics
  • Reporting and Statistics
  • Activity Dashboard
  • Data Import/Export
  • Customizable Branding
  • Trend Analysis
  • Survey/Poll Management

Pricing: UserReport offers a free version. Contact UserReport for information regarding the premium plan. 

And that’s it…

Now you know which Survicate alternatives would work best for your SaaS. With a little more in-depth research and possibly a free trial, you should be able to decide which of them is the best for you!

Good Luck!

Related posts