18 Must-use Product-led Growth Tools in 2022

Are you currently building your product-led growth strategy? Wondering what product-led growth tools to use? Let’s not beat around the bush here – There is no better way to build a SaaS business than by using the product as the main vehicle for growth.  The problem? Well, you can’t do it without using dedicated tools. […]

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13 Best Qualtrics Alternatives

Are you considering using Qualtrics to evaluate user experience? Wondering whether any Qualtrics alternatives would work better for your product? I won’t deny it; Qualtrics is amazing. It’s a massive platform, after all, and its capabilities reach far beyond just customer feedback.  But is Qualtrics the best option for your brand? Are there any Qualtrics […]

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12 SaaS Customer Engagement Metrics You Should Track

Are you planning to start measuring customer engagement? Wondering what customer engagement metrics your SaaS should track? It really goes without saying, doesn’t it? The more value users get from your product, the more likely they are to keep using it (and paying you the bucks, of course.) The problem – Sometimes, it’s quite hard […]

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10 Best Customer Feedback Tools for SaaS

Are you considering collecting customer feedback? Wondering which customer feedback tools to use? In that case, this guide is for you.   Why, because, below, you’ll learn everything to help you pick the best customer feedback software. You’ll learn what user feedback tools are, why it’s so important to pick the right one, and also, […]

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10 Best Survicate Alternatives

Are you considering using Survicate? Not feeling fully convinced that it is the right tool for your company surveys? Well, you’re in luck. Below you’ll find 10 Survicate alternatives that can offer better options for your SaaS. What we’ll cover: What is Survicate? What Survicate does well and where the tool falls short.  10 absolutely incredible […]

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10 Best User Experience Survey Questions to Ask

Are you struggling to come up with the best user experience survey questions to ask? You know, I sometimes find it crazy how vital user experience is and how little attention we sometimes pay to it. Consider this – 90% of users admit to stopping using a product due to poor performance.  Now, just imagine […]

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The Ultimate Guide to Customer Success in SaaS

Do customers love your SaaS product? Are you looking for a way to boost the customer success rate even further? I couldn’t agree more with Ken Lownie who said:  In the subscription economy, the connection between your customer’s success and your success is much more direct. SaaS businesses that do not invest in customer success […]

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8 Real-life Customer Survey Examples

Are you looking for customer survey examples to improve how you collect customer feedback? Let’s face it – Sometimes the quickest way to learn to design customer surveys is through the experience of other brands that have nailed their feedback surveys already. And so, in this article, you’ll find 8 inspiring real-life customer survey examples […]

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10 Customer Satisfaction Survey Best Practices

Are you looking for best practices for running customer satisfaction surveys? Let’s face it – when you implement any strategy for the first time, you often miss the mark. There’s always something you could’ve done or shouldn’t have done better.  The good news? You don’t have to try to figure out what that something is […]

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SaaS Customer Segmentation: The Ultimate Guide

Are you planning to segment your SaaS users to gather better customer insights? Looking for advice on the best SaaS customer segmentation strategies? I’m sure you know this story so well – In 1906, an Italian economist named Vilfredo Pareto found that 80% of the land in Italy was owned by 20% of the people. […]

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What is a Good CSAT Score for SaaS

Have you just run your first-ever customer satisfaction survey? Wonder what is a good CSAT score and how does yours compare with others?  In this post, you will learn what the CSAT score is. You’ll also discover guidelines and benchmarks to help you what is a good CSAT score. And also, I’ll show you some […]

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NPS goals

How to Set Up NPS Goals for SaaS

Did you just finish running your first NPS survey? Wondering how to set net promoter score goals and continue improving your customer satisfaction? Ok I admit it – I may be biased in saying this but NPS is really amazing. Even a simple, single-question NPS survey can help you understand how loyal and satisfied your […]

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Customer Success Software

10 Best Customer Success Software For SaaS

Are you considering improving your customer success? Wondering which software and tools to use? You know, I absolutely love how Forbes opened their article: Customer Success: The Best Kept Secret of Hyper-Growth Startups  They said, “Customer success is where 90% of the revenue is.” It’s hard not to agree with it. For SaaS companies that […]

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Measure Customer Satisfaction

How to Measure Customer Satisfaction: A Guide for SaaS Brands

Wondering whether customers love your product as much as you think? Looking for advice on how to measure customer satisfaction to find out once and for all? Did you know that 67% of customers cite bad experiences as a reason for churn? Yet only 1 in 26 of unhappy customers complain and tell brands about […]

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How to Use NPS in Customer Service

Wondering how to use NPS in customer service? Customer experience is so critical to SaaS success, isn’t it? 96% of customers consider customer service vital to their loyalty to a brand, after all. And loyal customers are 5x more likely to purchase again and 4x more likely to refer a friend to the company. So, […]

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Interpret CSAT results

CSAT Survey Analysis: How to Analyze Customer Satisfaction Survey Data

Are you running CSAT surveys? Wondering how to analyze customer satisfaction survey data you’re getting? You know, collecting feedback is just one part of building a customer-centric business. But it’s what you do with those results that matters and makes a difference to your company or product. In this guide, you’ll learn how to analyze […]

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Why Use NPS: 7 Reasons to Use NPS Surveys

Are you wondering why use the NPS survey? It goes without saying – NPS has become an unquestionable standard for customer research.  Most of the major brands have at least dabbled in Net Promoter Score (NPS). And the biggest ones openly state that NPS drives many of their critical business and product development decisions. But […]

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How Important are CSAT Surveys for SaaS?

Are you planning to evaluate customer satisfaction? Wondering how important CSAT is for your SaaS? You know, there are three primary customer satisfaction surveys: CSAT (Customer Satisfaction), NPS (Net Promoter Score), and CES (Customer Effort Score).  I recommend you run all three. However, in this article, I want to focus on CSAT, specifically and explain why […]

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