Full survey customization: questions, logic, and personalization
12 question types, conditional logic, AI translation, and personalization features so every survey collects the right data from the right user.

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- Livestorm
- Merci app
- OneFootball
Most survey tools limit what you can ask and how you can ask it
You need a matrix rating, a follow-up that branches based on the score, and the whole thing in three languages. Your current tool gives you multi-choice, open text, and "good luck."
Basic question types only
Little choice. No matrix ratings or CTAs. You end up settling for less data.
Static survey flows
Every user sees the same questions in the same order, regardless of their answers or who they are.
No localization support
Running multilingual surveys means managing duplicate surveys manually.
No personalization
No way to address users by name, reference their plan, or skip what you already know.
Ask better questions with the right question types
More question types means richer data. Refiner supports everything from simple ratings to form panels and interactive elements.
Standard questions
Multi-choice, single-choice, open-ended, and yes/no questions.
Rating scales
NPS, CSAT, CES, star ratings, numeric scales, and matrix questions.
Form panels
Capture additional information like contact details, company name, or role after the survey.
Welcome & thank-you screens
Set the context for the survey and close it with a next step.
Call-to-action elements
Ask users to leave a review, download a resource, or book a call.
Adapt survey flows with conditional logic
Show different questions to different users based on their answers and traits. Set it up per question in the Logic tab and get more relevant data with less noise.
Only show if
Show a question only when it applies, like a pricing question for users on a paid plan.
Hide if
Skip questions you already know the answer to, like role or company size.
Jump to
Send users to a specific follow-up question based on their answer.
A/B testing
Split users randomly between different question variants.
Personalize every survey for every user
Make each survey feel like it was written for that specific user. Personalization increases response rates and the quality of answers.
Liquid tags
Insert user attributes like name, company, or plan tier into survey text.
Multi-language with AI translation
AI translation gets you a first draft in one click, then fine-tune as needed.
Prefilled responses
Pass user data into the survey without asking for it.
Markdown formatting
Style your survey text with bold, italic, links, and lists.
Videos
Add videos to welcome screens and CTAs to create engaging survey experience.
Get started with full survey customization today
Set up a fully branded, logic-driven, personalized survey in minutes.

Refiner gives us complete flexibility and their surveys match our UI/UX 100%.
— Mathieu Le Roux, Voice of the Customer Manager @ Qonto