Survey Call-To-Action (CTA)

Adding a Call-To-Action (CTA) at the end of an survey is a great way to engage users further. For example, you can use CTAs to send satisfied users to a review website or reward user with a special offer.

The CTA element consists of a headline, a body text, a “no” button and the actual Call-To-Action button. You can also upload a short video and add a banner image.

The Call-To-Action button consists of a short text and a URL pointing to the target destination.

You can use either relative URLs starting with “/” or absolute URLs starting with “https://”. You can also choose to open the target URL in a new or the same tab.

It’s also possible to add personalized data points to the target URL. The syntax and available data is the same as the Liquid Tags that are also available for the body text.

An URL could for example look like this:

https://www.some-url.com?user_id={{ contact.id }}&user_email={{ contact.email }}